No? Then what have you been doing the last 2 and a half years?
Polar has an amazing vision around skating, combining it with art and pure style.
The main focus, personally for me, with companies like these, is they focus immensely on creation, making street skating look like actual street skating and most important, these dudes are having fun!
Pontus Alv is an artist!
Check them out here: Polar Skate Co.
Go check some of their footage and merchandise out. They are not about what you are landing switch nowadays, just skating the street with all your homies. Isn't that the core of Skateboarding? For some, yes.
Support companies like this in SA! These companies aren't there to impress you with someone who did a backflip down some stairs, but they are there for the love of skateboarding! Skater owned.
New Merchandise:
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